After first winning gold on the local and regional levels, Seal Ideas brought home a silver National Addy Award for their quirky “Miltonian Wisdom” campaign for Milto Cleaners. Earshot’s Ben Ericsen engineered two radio spots for the campaign and Dan Davis provided the voiceover.
“To me, the radio spots were the linchpin of the entire “Miltonian Wisdom” campaign,” said creative director Ben Seal. “They established the concept and laid the foundation for outdoor, direct mail, and a host of other elements. Getting radio absolutely right was critical. As they always have, the Earshot crew did a great job of understanding what we wanted to make it happen.”
Accolades for the campaign continue to roll in. The campaign will also be featured in the exhibit section of this year’s Communication Arts Design Annual. Congratulation to Seal Ideas for their well-deserved National Addy Award!
Experience (:60 Radio)
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